In the fast-paced world of e-commerce, businesses need to constantly track key performance indicators (KPIs) to measure success, optimize strategies, and stay competitive. With the E-commerce KPI Dashboard in Power BI, you can visualize and track your business performance with ease. This dashboard consolidates critical data into an interactive and user-friendly format, providing clear insights into your e-commerce metrics.

Key Features of the E-commerce KPI Dashboard in Power BI

The E-commerce KPI Dashboard in Power BI is designed for ease of use, interactivity, and deep insights. It includes three main pages and a data-driven Excel file. Below are the key features of this dashboard:

Summary Page: Central Hub of Your KPIs

The Summary Page is the main page of the dashboard, offering a comprehensive view of all key KPIs. Here, you can see the overall status of your e-commerce performance with various slicers and interactive elements.

Month and KPI Group Slicers: At the top, you can filter the data by month and KPI group, allowing you to zoom in on specific data sets.

KPI Overview Cards:

Total KPIs Count: Displays the total number of KPIs being tracked.
MTD Target Met Count: Shows how many KPIs have met their Month-to-Date (MTD) target.
MTD Target Missed Count: Displays the KPIs that missed their MTD targets.

Detailed KPI Table: The table below the cards provides in-depth information about each KPI:

KPI Number: A unique identifier for each KPI.
KPI Group: The category of the KPI (e.g., Sales, Conversion Rates, etc.).
KPI Name: The name of the specific KPI being tracked.
Unit: The unit of measurement for the KPI (e.g., USD, Percentage).
Type: Indicates whether the KPI is “Lower the Better” (LTB) or “Upper the Better” (UTB).
Actual CY MTD: The actual value for the current year’s MTD.
Target CY MTD: The target value for the current year’s MTD.
MTD Icon: Green and red arrows indicate whether the KPI is meeting or falling short of its target.
Target vs Actual (MTD): A percentage value comparing the actual MTD to the target MTD.
PY MTD: The previous year’s MTD values for comparison.
CY vs PY (MTD): A percentage comparing the current year’s MTD value to the previous year’s MTD value.
Actual CY YTD: The actual value for the current year’s Year-to-Date (YTD).
Target CY YTD: The target value for the current year’s YTD.
YTD Icon: Green and red arrows to indicate the KPI’s performance against the target YTD.
Target vs Actual (YTD): A percentage value comparing the actual YTD to the target YTD.
PY YTD: The previous year’s YTD numbers.
CY vs PY (YTD): A percentage comparing the current year’s YTD value to the previous year’s YTD value.

KPI Trend Page: Track Trends and Patterns

The KPI Trend Page provides a visual representation of trends for individual KPIs, helping businesses identify patterns over time.

Combo Charts: The page features two combo charts that display actual numbers for both the current and previous year, along with the target values for both MTD and YTD.
KPI Slicer: On the left side of the page, you can select the KPI you want to focus on, allowing you to drill down into the specific trends of that metric.

KPI Definition Page: Detailed KPI Breakdown

The KPI Definition Page is a drill-through page that provides in-depth details about each KPI, including its formula, unit, and definition. This page is hidden by default and can be accessed from the summary page by drilling through any KPI.